Where external market intelligence meets internal strategic execution — across Europe and Latin America.
Working with scale-ups, corporates and founders navigating market entry, brand repositioning and transformation.
Aurenox was founded on a simple conviction: that strategic clarity, original thinking and cross-cultural fluency are not nice-to-haves — they are the difference between ventures that move and ventures that stall. We operate without a blueprint at the intersection of brand, technology and organisational change.
Sven Jason Willemsen
Sven Jason Willemsen MSc MA — Founder & Strategy Executive Senior executive with 20+ years turning cultural and consumer complexity into scalable brand strategy and commercial growth. MSc in Cultural Psychology, MA/MBM in Brand Management, current MSc in Advanced Technology for Business. Full P&L ownership. Board and executive level. Core base in Europe — with a decade of deep operational engagement across Latin America, including permanent residency in Paraguay and a base in Spain. Dutch (EU) passport. Latin American cédula. Fluent in Dutch, English and German; conversational Spanish. The advisory is grounded in direct operational experience — as founder, co-founder and accountable executive across multiple ventures spanning sports management, brand intelligence, agricultural technology and creative industries internationally.